Grubb & Ellis Company is one of the largest and most respected commercial real estate services and investment companies. Grubb & Ellis Company is continuing to expand its affiliate program, Grubb & Ellis Affiliates, Inc., an initiative began by the firm five years ago to bring its growing array of integrated consulting, strategic planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy, including its capital and people. , management, and transaction services to local markets all over the country.